I see you! Hustling to post socials in the hope to ‘get the word out’.
But here’s the deal: posting on social media is *not* the answer. What works for coaches and personal brands is not the answer for B2B service providers. You’re lucky if 5% of your followers see your posts, and let’s be real, they’re not always your target clients, right?
Spending hours brainstorming clever captions and creating *oh-so-stunning* graphics only to get crickets is *not* how you should be using your time. There’s nothing worse than feeling like you’re working *so hard* for zero results.
It’s time to rethink where you’re putting your energy. Instead of hoping that an Instagram post might land you a client, let’s shift gears to strategies that will actually move the needle. And spoiler alert, it’s not just about getting likes—it’s about getting paid.
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